The best way to market a property is to reach those people who are ready to buy now. With over 30 years’ experience as a media strategist in a former life, Shelley knows exactly how to do that. Not only is she social media savvy, she also has heaps of experience planning and buying media across the board.
That’s why you probably won’t be surprised to learn that she has a Bachelor of Commerce from the University of Auckland majoring in marketing. Nor that her 30 years in the advertising and communications business have given her a real insight into what motivates people to buy.
The real surprise is how on earth Shelley has managed to find time to compete in a variety of endurance triathlon events and complete a full Ironman Endurance Triathlon as well as carving a successful career for herself.
The answer is of course that she has achieved all that by being extraordinarily passionate about everything she does. Show her a finishing line, and she won’t stop till she’s crossed it.
Ask her to market your home, and she’ll do so with equal tenacity.